By Daniela Sheinin
Much has been written on the American “New Woman,” what the historian Einav Rabinovitch-Fox calls “both an image and an appellation referring to a generation of women who came of age between 1890 and 1920 and challenged, through their attitudes and appearances, Victorian values and gender norms.”[1] Her identity varied by race, class, ethnicity, and age. The New Woman breached gender norms, pressed for a public voice, and has been tied by some to feminism, the campaign for women’s suffrage, consumer culture, and female sexuality. New and sometimes radical fashion trends marked an expression of New Woman feminism and a break from a gendered, culturally confining past. These included versions of the Japanese kimono and the “ ‘Village smock,’ a bohemian version of the kimono and the dress item most associated with Greenwich Village feminists.”[2] Moreover, there’s evidence that manufacturers produced low-price knockoffs of the kimono and other New Woman fashion trends, eagerly consumed by some working class women.
Much has been written on the American “New Woman,” what the historian Einav Rabinovitch-Fox calls “both an image and an appellation referring to a generation of women who came of age between 1890 and 1920 and challenged, through their attitudes and appearances, Victorian values and gender norms.”[1] Her identity varied by race, class, ethnicity, and age. The New Woman breached gender norms, pressed for a public voice, and has been tied by some to feminism, the campaign for women’s suffrage, consumer culture, and female sexuality. New and sometimes radical fashion trends marked an expression of New Woman feminism and a break from a gendered, culturally confining past. These included versions of the Japanese kimono and the “ ‘Village smock,’ a bohemian version of the kimono and the dress item most associated with Greenwich Village feminists.”[2] Moreover, there’s evidence that manufacturers produced low-price knockoffs of the kimono and other New Woman fashion trends, eagerly consumed by some working class women.
Austin Street postcard, 1940s.
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